Privacy Notice

Privacy Policy
Smart Ass Menswear do not disclose buyers information to third parties. We will collect at the time of ordering your billing details to enable us to process your order and in accordance with the Data Protection Act 1998.

By entering the Site it will constitute your acceptance of these Terms and Conditions.(Please read Terms and Conditions page)

If you do not agree to abide by these terms, please leave the website.

Cookies In Use on This Site

Cookies and how they Benefit You

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer, handheld device or mobile phone when you browse websites

Cookies are essential for helping us deliver a high quality website and online shopping experience for our customers, we also use cookies through the Google Analytics service to collect information about browsing behaviour. For more information about cookies, including how we use them and how to disable them, read our full Cookie Policy below.

By using and browsing Smart Ass Menswear website, you consent to cookies being used in accordance with our policy. If you do not consent, you must disable cookies or refrain from using the site to make purchases.

However if you do choose to disable our cookies, you can still enjoy the outstanding prices at Smart Ass Menswear by browsing our site and making a note of the items you are interested in.
Once you have made your selections please contact us by phone on 01492 585125, 10.30am - 5.30pm Monday - Sunday and we will be happy to deal with you order as a telephone order and no information will be sent via the internet. Our telephone number is shown at the top of every page.

What are cookies?

This website uses cookies to collect information. Cookies are small data files which are placed on your computer or other mobile or handheld device (such as smart phones or tablets) as you browse this website. They are used to remember when your computer or device accesses this website. The cookies are essential to the effective operation of our website and to enable to you shop with us online.

Our cookies help us

  • Make our website work as you would expect
  • Save you having to login every time you visit the site
  • Remember your settings during and between visits
  • Improve the speed and security of the site
  • Allow you to share pages with social networks like Facebook
  • Continuously improve our website for you
  • Make our marketing more efficient, ultimately helping us to offer the service we do at the price we do.

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass data to advertising networks
  • Pass personally identifiable data to third parties
  • Pay sales commissions

You can learn more about all the cookies we use below

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

More about our Cookies

Website Function Cookies

Our own cookies are called Session cookies and originate from our website and no longer used when you leave the website, Session cookies allow users to be recognized within a website so any page changes or item or data selection you do is remembered from page to page.

The most common example of this functionality is the shopping cart feature of any e-commerce site. When you visit one page of a catalogue and select some items, the session cookie remembers your selection so your shopping cart will have the items you selected when you are ready to check out. Without session cookies, if you click CHECKOUT, the new page does not recognize your past activities on prior pages and your shopping cart will always be empty.

We use cookies to make our website work including:

Making our shopping basket and checkout work
Determining if you are logged in or not
Remembering your search settings
There is no way to prevent these cookies being set other than to not use our site.

Social Website Cookies

So you can easily Like or share our content on the likes of Facebook and Twitter, we have included sharing buttons on our site. These cookies only send product information to the selected social networks and only activate when you click the buttons on our website. None of your personal data is sent by us and these cookies are classed as third party cookies and those cookies settings are set by the social networks

Social networks we use and the cookie policies they use:


The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Anonymous Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site is not working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called analytic programs also tell us if, on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend. This is common practice for most all websites.

Smart Ass Menswear uses Google Analytics to further understand our customers needs. Google analytics records where you go on the website so that we can have a better understanding of how we can improve the site. The information collected is only available to Smart Ass Menswear and is not used for any other purpose. For more information on Google Analytics privacy policy please visit

Cookie names we use for Google Analytics , __utma, __utmb, __utmc, __utmz

Turning Cookies Off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however will likely limit the functionality of ours and a large proportion of the worlds websites as cookies are a standard part of most modern websites.

It may be that your concerns around cookies relate to so called spyware. Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with anti spyware software.

How do I disable cookies?

If you want to disable cookies you need to change your website browser settings to reject cookies. How to do this will depend on the browser you use and we provide further detail below on how to disable cookies for the most popular browsers:-

For Microsoft Internet Explorer:

  • 1. Choose the menu tools then Internet Options
  • 2 Click on the “privacy” tab
  • 3 Select the setting the appropriate setting

For Mozilla firefox:

  • 1. Choose the menu tools then Options
  • 2 Click on the icon privacy
  • 3 Find the menu cookie and select the relevant options

For Opera 6.0 and further:

  • 1. Choose the menu Files Preferences
  • 2 Privacy

Please remember if you continue to use our site we will assume your consent to the use of cookies.
This assumed consent is needed in order for us to comply with new EU regulations effective from 25th May 2012.

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